There are a lot of things going on these days. It makes stress happen perhaps more frequently than I should.
Yesterday, for example, I bounced between a dozen different pieces of work. Some clients had questions, some didn’t, and I was pitching on new work left and right.
Some of it was high value add, some of it wasn’t.
Either way, I need to simplify. I need to remove a lot of this bullshit from my day-to-day so I can focus on growing a business. That’s always been the goal, so shouldn’t I try to knock down any and all barriers that get in the way of that goal?
Last night, our little baby started crying at 2 in the morning so I was walking with him up and down the hallways to try and calm him down and help him go back to sleep. It got me thinking about this website, $10K.
I firmly intend to make money from this website, largely through advertising. If your site gets >10,000 visitors a month, you can sign up for something called Ezoic that puts ads on your site. If you get >65,000 a month, then you can sign up for something called Mediavine that lets you put higher-earning ads onto your site.
In my model for 2021, I assume right now roughly ~$7,500 a month in consulting income from Q1-Q3. That’s about half of what I am doing now.
What if instead of consulting income I replace that with advertising income?
Well, it should simplify down my day. Rather than unpredictability born from unique clients that have different objectives every few months, I can instead perform the same action consistently each day (namely, write!).
That predictability would save me a shit ton of time and stress, which would be great.
What’s the catch?
It sounds great in theory: have advertising replace my consulting income to the tune of $7,500 per month and then focus my time entirely on growing other businesses.
It’s a safe assumption to say that I can earn $12.50 in advertising per 1,000 visitors to $10K. To get to $7,500 per month, that means I need ($7,500/12.50) x 1,000 = 600,000 visitors per month onto this website.
That is an absolute shit ton of visitors.
No worries though, how do I get that many?
I write a shit ton.
If you post something three times a day, Google decides it really starts loving your website a lot more than it does if you post one time a day.
I’m going to start writing a lot more and sharing my thoughts on a broader range of business-related topics. I get paid thousands of dollars for my thoughts, maybe I should make them free on a blog and see what happens!
Yesterday there were 1,517 days until I turn 30 and need to make $10K a day passively. Here’s how I spent it in pursuit of that goal
The current phase of the plan
I’m in Phase #3: The Business Phase. You can read more about the phases and my plan to get to $10K/a day at 30 here.
I still consult, and I still have a job. I’m looking forward to removing both of those ASAP.
Wake up & sleep:
Overall pretty solid day here. 8 hours and 31 minutes of sleep, going to bed at 10:19 and waking up at 8:52 with a total recovery score of 88% on Whoop. That’s a lot better than I would have expected, and I think helped my morning feel pretty productive.
I did a 20 minute Peloton ride, which led to a total day strain of 17.6 on Whoop. This strain is way higher than I would have expected, which I think is driven by the stress I felt during the day bouncing between clients.
Call it 2/5 on the stress, with 1 being the highest.
It’s driven for sure by the number of clients and things competing for my attention. On one hand, that’s great. On the other, I feel bouncy, not settled, and slammed.
Oatmeal, coffee, vegan pad thai, vegan quesadillas.
I have enough shit going on that if eating vegan gives me even the slightest boost, I need to do it.
My Day Job
I did not do a single here at all. Not a one.
Not too bad at all if you ask me!
Investment real estate
Pretty good day here if you ask me.
We heard from the insurance adjuster on our 7 unit deal after a storm blew through the area a couple of weeks back. Long story short, we’re going to get a fair amount of support from insurance. For example, we’re getting a bunch of siding, a new window, storm door, and most importantly, a new roof.
That roof part is extremely exciting. Our roof was approaching ~15 years old and would have needed a full replacement relatively soon. We would have needed to pay $10-$20K out of pocket for that roof.
However, the storm ended up destroying the roof prematurely. As a result, insurance will now buy us a brand new roof for the low price of our ~$5K deductible.
That’s a huge cost saving for us. If we decide to sell, it will be a lot easier to do so now with a new roof. If we decide to keep the property, it will save us a bunch of money whenever the original roof would have failed.
CCIO: My business
TBD on this for now. It’s coming in Q1 of 2021
I am not doing a ton of work right now here, which is a bit worrisome. I wish I had more work here.
I had a quick call and some emails, but nothing crazy here. A pretty light day.
Sourcing new work
I applied for a lot more jobs today and followed up with some past clients to try and secure a new project.
I would very much like some more work.
I talked about this above. I have a bunch of “stuff” to do here.
Time with the baby and fiancee.
I did a quick write up for that new potential job of mine!
Rescue Time Daily Screenshot
What I made today
Current Income Streams
- Job: $170
- Consulting for data project: $75
- Real Estate Cashflow (13 multi-family units): $65
Planned income streams
- My Business (CCIO)
- Ads on $10K
- Content sites
- Acquired businesses
Today’s pro-rated amount of monthly & yearly expenses
Life Expenses: $89.73
- Rent, utilities, Internet: $63.33
- Phone Bill: $1.57
- Health Insurance: $8.90
- Ladder Life Insurance: $0.83
- TrueBill for Budget tracking: $0.10
- Car: $15
My Startup’s Expenses: $0.16
- Bluehost Domain name: $0.16
Health Expenses: $4.20
- Peloton: $3.20
- Whoop fitness tracker: $1.00
Productivity Expenses: $2.25
- SuperHuman to save time on email: $1.00
- Rescue Time to keep me honest on my productivity: $0.20
- Fantastical as my main calendar: $0.20
- Evernote to track everything: $0.27
- Grammarly to keep my emails looking okay: $0.38
- BackBlaze to keep my files backed up: $0.20
Consulting Business Expenses: $4.80
- Quickbooks to track expenses: $0.40
- Google Business Email Account: $0.40
- Fiverr for virtual support: $0
- Hiscox business insurance: $4
$10K a day: $1.59
- Kinsta for hosting: $1.00
- Bluehost for domain names: $0.03
- WP Rocket for speed: $0.14
- Link Whisper for SEO: $0.14
- Elementor for site design: $0.14
- Astra for theme: $0.14
Real Estate Investing: $0.52
- Legal Zoom Registered Agent (all LLC’s): $0.52
Today’s Income (pre-tax)
Topline of $310 spent $103, which means….
Made $207 (pre-tax)
My plan for tomorrow
Tomorrow is Wednesday, and I have to:
- Couple of posts on $10K
- Pitch on new work
- More work on that sample project for my potential new boss
- A quick deck for my data client
1,516 days until I turn $30. I’m making $10K a day passively by then